Know who you are. Define it with style.

A Journey of Self Discovery

Know Definition is a Black woman led lifestyle brand inspired by everyday life ranging from morning mediations to dreams at night.

Know Definition is a rooted in the journey of self-discovery, love of oneself, and community through style. It is streetwear for folks who feel liberated to express themselves without apology. We are not on this journey alone. 

Why design for Black women?

"There are only a few streetwear brands in the industry that are created by and for women. There are even fewer created by Black women. Black women set the standard of what's cool in fashion. We set the trends and I want to honor that." - Charlisha Renata

know
/nō/
verb
be aware of through observation, inquiry, or information

definition
/ˌdefəˈniSH(ə)n/
noun
the action or the power of describing, explaining, or making definite and clear