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Know Definition is a streetwear brand created to honor and highlight black women through fashion. It is rooted in pop culture, fashion trends, and everyday life from a black woman’s point of view.

“There are only a few streetwear fashion brands on the market that are created by and for women and even fewer created by black women. It’s unfortunate because I believe Black Women are the epitome of today’s streetwear.” – Charlisha Renata, owner and designer of Know Definition.

Charlisha Renata started Know Definition by creating looks for her fashion blog and being flooded with requests from friends and social media followers to replicate the looks for them. 

“Know Definition is more than tees and tanks. It’s a brand about my life and my lifestyle. Everything I know, love and stand for is represented. It’s a showcase of self-discovery, self-love, and black culture through style.” 

know
/nō/
verb
be aware of through observation, inquiry, or information

definition
/ˌdefəˈniSH(ə)n/
noun
the action or the power of describing, explaining, or making definite and clear